Innovation: the key for PR success wellcomm launches a new edition of its...
Tweet To be able to give a new and different approach when facing any communication task (as well as in many other businesses) has always been important, in order to ‘outstand’ among others and reach...
View ArticleInformation – Manipulation: we define the “Thin Red Line” Can we really be...
Tweet I define myself as a pacifist, but in this ocassion I haven’t found a better metaphor to title this post than to use this famous phrase that goes back to the Crimea War. The ‘battle’ to maintain...
View ArticlePR detractors: still the same old stereotypes A controversial article in the...
I want to bring today to our blog an agitated debate that took place week among the PR sector, after a controversial article written by journalist Emma Jacobs was published in the Financial Times....
View ArticlePoliticians are no Gods – Journalists are no Priests Journalists in Spain...
It has always appeared to me that the Spanish journalism, especially the political journalism, and at least in the last years, is somehow lacking of the pushiness and audaciousness it should have… That...
View ArticleSmartphones and Social Media define the new ways of consuming news The...
The Reuters Institute for the Study of Journalism has released this week the third Digital News Report. The report, based on YouGov surveys of more than 18,000 people in 10 countries, found that many...
View ArticleBad times for the media? I don’t think so… New examples of independent media...
Journalism is in crisis, media are disappearing, the future of the profession is pessimistic… or at least that is what we believe if we pay attention to the latest predictions and reports about the...
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